It's one of Powys' best tea rooms and now Cobbler's in Llanidloes has been shortlisted for Britain’s best High Street Hero 2024 business at this year’s Small Awards.

Now in its eighth year, The Small Awards is a nationwide search for the smallest and greatest firms in the UK, across all sectors. It is organised annually by Small Business Britain, which champions, inspires and accelerates the nation’s 5.5 million small firms.

The independent tea room in High Street was founded by Helen Gurney and Gabriel Reed in December 2018 and provides tasty cakes and Italian-style ice cream made on site.

Cobbler's has been selected as one of just eight finalists for the High Street Hero award for best high street business that recognises and celebrates the nation’s standout independents that play a key role on their local high streets and within their communities.


Helen Gurney, Cobbler's Tea Room co-founder, said: "We’re incredibly proud to have made the short list for this award.

"It’s an award that in very much in line with our philosophy as a small business.

"A large part of our successes over the last five years has to be credited to the town and people of Llanidloes and surrounding areas.

"It has been it very easy to work with other local businesses, as many of them share the same types of beliefs and values."

With eleven different categories, the Small Awards celebrate the UK’s small business sector, across everything from sustainability heroes to digital stars, to long-standing family businesses.

County Times: Cobbler's Tea Room Llanidloes founders Helen Gurney and Gabriel Reed.Cobbler's Tea Room Llanidloes founders Helen Gurney and Gabriel Reed. (Image: Cobbler's)

Michelle Ovens CBE, founder of Small Business Britain, said: “The Small Awards is all about celebrating the inspiring small business owners who are at the heart of the economy and their communities.

“They are an opportunity to recognise and applaud the passion and resilience of the nation’s small firms, particularly amidst such turbulent times. The Cobbler’s Tea Room is extremely deserving of being shortlisted for this award and we can’t wait to celebrate with them.”

Judged by a panel of industry experts, the winners of all categories, including the overall winner of the Small Business of the Year award, will be announced at an awards ceremony in London on Thursday, May 16, with plans underway for a night of entertainment, inspiration, and celebration for UK’s greatest small businesses.