This year’s Wonderwool Wales in Builth Wells was described as one of the “best ever”.

The award-winning two-day event, held at the Royal Welsh Showground in Builth Wells, which celebrates all that’s great about Welsh wool and natural fibres, attracted around 6,000 visitors, with the bulk attending on a bumper Saturday (April 27).

“We probably had our best ever single day attendance on Saturday and everyone, exhibitors and visitors alike, loved the show,” said Chrissie Menzies, Wonderwool Wales director. “The feedback was very positive.

“There were some really interesting new stands, selling lovely things and exhibitors had made a big effort. The show ran very smoothly thanks to the 30 plus stewards who worked so well together over the weekend. We really appreciate their efforts.”

Wonderwool Wales was first held in 2006 to promote the market for Welsh wool and to add value to products made by small wool and fibre producers in Wales.

County Times: Samantha Loughlin of Mum's Makery teaches needle felting to a young enthusiast.Samantha Loughlin of Mum's Makery teaches needle felting to a young enthusiast. (Image: Duncan Foulkes PR)

The show celebrates the green credentials of Welsh wool and its versatility as a material for creative crafts, designer clothes, home furnishings and more.


This year had around 220 exhibitors, including 40 newcomers.

New exhibitors included Gary Jones Ceramics from Leintwardine, Phoenix Pottery from Conwy, the Museum of Welsh Textiles, Knighton and the Indian Block Print Company from Bicester.

County Times: Garry Jones of Garry Jones Ceramics busy at work sculpting a ceramic dog commission at the showGarry Jones of Garry Jones Ceramics busy at work sculpting a ceramic dog commission at the show (Image: Duncan Foulkes PR)

It was ceramic sculptor Garry Jones’ first Wonderwool Wales and he pledged to return after receiving so much positive feedback from visitors.

“I don’t think I have been to a show where I have received so many compliments,” said Garry. “I came away from the show so happy.

“I have more than covered my costs and the telephone has been ringing and emails pinging this morning. Around 95 per cent of the people I spoke to were creatives who appreciated the time and skill that goes in to my work. The show had a wonderful feeling about it.”

County Times: Siobhan Beaudin of Siobhans Crafts, Warrington on her stand.Siobhan Beaudin of Siobhans Crafts, Warrington on her stand. (Image: Duncan Foulkes PR)

Siobhan Beaudin, owner of Siobhans Crafts, Warrington, was another happy exhibitor. "It was a great show, the atmosphere was amazing and the customers were all so friendly and chatty. It’s such a well organised show and we loved our time vending there."

One of the most popular exhibitors this year was ‘Flock2Flight’, an engaging display of felted birds created by fibre artist Janna Turner and two friends, Alex Johnstone and Deborah Taylor Dyer.

County Times: Don't miss this fantastic offer of a County Times subscription - five months for just £5

This year’s display featured colourful birds which included mechanics to make them fly. There were a small flock of swallows flew in circles, a zipwire peregrine falcon, a mechanical pelican, a flying flamingo and phoenix, owls, bird marionettes and hand puppets.

Money donated at the display and around the overall show will be donated to the Wales Air Ambulance and Ukrainian charity NGO Molotok, Wonderwool Wales’ adopted charities.

“We had a lot of positive feedback to the display,” said Janna. “We were very busy on Saturday and it was lovely to see people walking past and then stop in their tracks when they saw the birds. The fact that we allowed people to interact with the display was a key point.”