Dog fouling is one of Powys' most common pet peeves and now a new campaign has been launched to remind dog walkers to bag and bin their mutt's mess responsibly.

Bright and colourful paw prints have been spotted across the county to help dog owners find the nearest bin and keep pavements and green spaces free from dog waste.

The Powys County Council campaign is part of the Caru Cymru project, a Wales-wide initiative to take action and care for the environment.

Nigel Brinn, Corporate Director for Economy and Environment, said: “Dog mess is the most unacceptable and offensive type of litter on our streets and open spaces and feedback from Powys residents tells us that dog fouling is the issue the public are most concerned about.

“This latest campaign aims to encourage dog walkers to use bins to dispose of dog waste, and to reduce the incidents of fouling and the clean-up costs related to this anti-social behaviour."

After a couple of rain showers, the non-toxic-biodegradable chalk-based paint will wash away.

Powys County Council said that while most dog owners are caring, responsible individuals, there are still some people who do not clean up after their pets, leaving the streets and open public spaces prone to dog fouling.

Failing to clear up dog mess can lead to a fine of up to £1,000. Dog fouling incidents can be reported to the council on their website.