An Oswestry-based business will be taking part in a national event first launched two years ago as an ethical shopping alternative to Black Friday.

Re-sale and recycling social enterprise Reviive, based in the Mile Oak Industrial Estate, will be promoting 'Buy Nothing New Day' on Friday 29 November.

But for the first time will extend its 20 per cent discount; for all customers purchasing from either of its outlets in Oswestry and Shrewsbury to include Saturday, November 30 and Sunday, December 1.

Started by Canadian artist Ted Dave in 1992 to raise awareness of 'blatant consumerism', 'Buy Nothing Day' was adopted in the UK by the Reuse Network, re-branded and launched as Buy Nothing New Day in 2017.

With the aim of dispelling the 'myth' that second-hand is second-best, donating to or buying from local charities enables them to provide essential support and services to those in need.

Julie Hotchkiss, retail manager at Reviive, wants to get that message across.

She said: “Last year’s event raised awareness of the social benefits from reuse initiatives in our local community and we hope to share that message again with 2019’s event.

"[Around] £1.49billion was spent in online retail sites alone during Black Friday 2018. Just a fraction of that money could make such a difference to worthy causes, if people decided to buy second-hand from re-use stores across the UK.”

People making a purchase between November 29 and December 1 from a Reviive store are encouraged to post a selfie or photo on social media at or outside the outlet and include the hash tag #BuyNothingNew.